Never Snack Down | Gone Rogue
Carli Lloyd :60 Cinematic Cut
Carli Lloyd :30 TV
Carli Lloyd :15 1x1
Category Competitive Social
Lake Tahoe Spartan Race (Experiential + Social)
Recipe/nutrition + lifestyle influencer partnerships
Description
Full brand relaunch campaign for Gone Rogue, brand uniquely suited to those who don’t want to sacrifice bold taste, a satisfying crunch, and high protein. We partnered with US Women’s Soccer star and Olympic Gold Medalist Carli Lloyd for the launch, lifestyle influencers to educate, and the Spartan Races to get it in the hands of the most passionate protein seekers. TV/social/digital/experiential.
Director: Dylan Mulick
Role
Creative Director
For
Land O' Frost